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Ford Announces Ranger Splash is Back! Classic Name Re-Imagined in New Package

DEARBORN, Michigan, September 1, 2021 – Ford (NYSE: F) Ranger fans, the Splash is back. The much-loved special appearance package from the 1990’s is making a comeback, reimagined for today and starting with the 2022 Ford Ranger Splash Package.

Splash will come in two styles, the Splash Package and Splash Limited Edition. The Splash Package will be available all model year and comes with body-side orange and black graphics and special 18-inch 12-spoke wheels finished in matte black. Ranger Splash includes orange grille nostrils, plus gloss black accents on the grille, bumpers, rearview mirror caps, wheel lip moldings and fender vents. The interior features exclusive seats with orange contrast stitching and unique carbon grain with tuxedo stripes – leather-trimmed in Lariat. Orange contrast stitching also appears on the steering wheel, gear shifter and parking brake boot. Lariat models get orange accent stitching on front and rear armrests and on the dash top.

The Splash Package can be combined with the FX2 or FX4 Package to add more off-road capability to its distinctive looks.

Ford will also bring a fresh dash of color by revealing Splash Limited Edition trucks every few months in a series of one-time-only hues with just a few hundred vehicles available. It also features 18-inch matte black wheels and a unique combination of exterior and interior content and finishes. The Splash – Snow Edition kicks off the first batch.

Ranger Splash Package will be available for SuperCrew models optioned in XLT and Lariat trim series, priced at $1,495 with deliveries starting at the end of the year. Ranger is proudly built at Michigan Assembly Plant in Wayne, Michigan.

New Special Edition Appearance Package Brings Throwback Style to Mustang Family

DEARBORN, Mich., Aug. 19, 2021 – Today in celebration of the Woodward Dream Cruise, Ford Motor Company (NYSE: F) is taking a page out of its Mustang history book with the introduction of the new Mustang Ice White Edition Appearance Package for both Mustang coupe and Mustang Mach-E. This marks the first time in 28 years Ford is offering a white-on-white Mustang and the first time ever for the coupe.

“Mustang has always had the power to attract attention on the road, but the new Mustang Ice White Edition could – just like the original ’93 Triple White Fox body feature Mustang – become one of the hot collectibles of future generations,” said Jim Owens, Mustang brand marketing manager. “We are proud to continue a longstanding Mustang tradition of continuously offering fresh, new styling options for customers to empower them to make their Mustang an extension of who they are.”

The package is the first to be offered to both Mustang Mach-E and Mustang coupe customers.

Ice White Edition Mustang Mach-E

The 2021 Car and Driver EV of the Year, North American SUV of the Year and one of the hottest all-electric SUVs on the market will exclusively offer the new Mustang Ice White Edition Appearance Package on Mustang Mach-E Premium models.

Star White Metallic Tri-Coat paint includes unique Star White mirror caps and wheel lip moldings to ice-out the exterior. Front and center on the grille is an Oxford White pony badge, which also appears between the tri-bar taillamps. The package adds unique 19-inch machined-face aluminum wheels with Oxford White-painted pockets.

Light Space Gray sets the cabin stage, appearing on the seats, center console and door-panel armrests. A Bright Silver hex-patterned instrument panel plus an Oxford White pony badge on the steering wheel add chill to the interior environment.

Orders for the 2022 Mustang Mach-E Ice White Edition open in the fall. The vehicle will be in showrooms early next year.

Ice White Edition Mustang Coupe

Reminiscent of the 1993 Triple White Fox body feature Mustang, the 2022 Mustang coupe Ice White Edition gives customers the option to add even more head-turning style to the world’s best-selling sports car1. Ford made just 1,500 Triple White Fox body feature Mustangs – all convertibles.

Available on Mustang EcoBoost® and GT Premium fastback models, the Mustang Ice White Edition comes lacquered exclusively in Oxford White and features unique iced-out taillamps, plus heritage-inspired 19×9-inch wheels in matching Oxford White with machine-surfaced pockets. Just like on the Ice White Edition Mustang Mach-E, the Ice White Mustang coupe comes with Oxford White pony badges and fender badging.

The black and white interior features Oxford White leather seat inserts front and rear, plus Oxford White leather door panels. An aluminum appliqué on the dash and white accent stitching on the center console, door panels, shifter boot, headrests and more add to the cool cabin environment.

Ice White Edition Appearance Package-equipped Mustang EcoBoost and Mustang GT Premium coupes arrive at dealers in early 2022.

Ford Announces Goal to Donate 100 Million Masks

– New Documentary Celebrates Workforce Response to Covid-19

https://youtu.be/lYHgV2u1T2Y

DEARBORN, Michigan, Sept. 4, 2020 – Following completion of its 50,000th ventilator to help clinicians treat COVID-19 patients, Ford is pivoting to target production of 100 million masks through 2021 for communities across the U.S. with limited access to personal protective equipment. The company, currently manufacturing 2.5 million medical-grade masks a week for its employees and at-risk communities, is growing the number of mask-making machines by mid- to late-October to increase production and deliver on its goal.

Ford is working with Ford Motor Company Fund, the company’s philanthropic arm, to identify donation recipients across the U.S. through a network of nonprofit and state and local partners. The company is focusing on military veterans, schools, food banks and African American communities, among others.

This announcement comes ahead of a new short documentary by award-winning director Peter Berg (“Friday Night Lights,” “Patriots Day,” “Lone Survivor”) titled “On the Line.” Premiering on YouTube at 2 p.m. EDT today, the documentary focuses on Ford’s Project Apollo, the internal codename for the company’s all-out effort to design and manufacture personal protective equipment, including powered air-purifying respirators, face shields, medical gowns for healthcare workers and first responders, plus ventilators for COVID-19 patients.

Berg’s deep dive into the story features members of Ford’s Project Apollo team – from the engineers who led the project to the UAW team members who volunteered to work at the height of the pandemic.

Last week, Ford Motor Company Fund shipped 10 million face masks to the National Urban League, American Red Cross, Disabled American Veterans and other local organizations to protect against COVID-19.

Ford, in partnership with the UAW, has produced more than 72 million pieces of personal protective equipment to meet the enormous demand. Altogether, this amounts to:

– More than 45 million face masks and 20 million face shields

– 50,000 patient ventilators

– More than 32,000 powered air-purifying respirators in collaboration with 3M

– 1.4 million washable isolation gown

Ford Posts Fourth-Quarter Loss, Disappointing 2020 Outlook

DEARBORN, Mich. (Reuters) – Investors sent Ford Motor Co shares skidding on Tuesday after the company delivered a weaker-than-expected 2020 forecast, warning of higher warranty costs, lower profits at its credit arm and continued investments in future technology such as self-driving cars.

Shares in the No. 2 U.S. automaker plunged 9.4% in after-hours trading, shaving more than $3 billion off the company’s value. In comparison, electric carmaker Tesla closed up nearly 14%, pushing its market cap to $160 billion, more than four times the size of Ford’s $36.4 billion.

“The results were not OK in 2019,” Ford Chief Financial Officer Tim Stone told reporters at the company’s headquarters outside Detroit.

“As I look to 2020 and beyond, I’m very optimistic,” he said, while cautioning that Ford’s lower guidance does not yet account for the potential impact of the coronavirus outbreak in China.

In an after-hours call with financial analysts, Chief Executive Jim Hackett was more blunt about the challenge of balancing Ford’s protracted turnaround efforts with its continuing work on future technology, including electric and self-driving cars.

“I don’t think this company can keep straddling the old and new worlds forever … This company has to change,” Hackett said.

Ford said it expects 2020 operating earnings to be in the range of 94 cents to $1.20 a share. Analysts were expecting $1.26 a share.

Stone said Ford expects to continue its quarterly dividend of 15 cents, which could cost the company $2.4 billion in 2020. Asked about continuing the dividend after lowering its 2020 guidance, Hackett said, “We like to return value to shareholders.”

The disappointing 2020 forecast, coming after Ford previously trimmed its 2019 outlook, is a blow for Hackett, who took the helm in May 2017.

He has been asking investors to be patient with a restructuring that has seen the formation of a wide-ranging alliance on commercial, electric and autonomous vehicles with Volkswagen AG <VOWG_p.DE> and the sale of its money-losing operations in India to a venture controlled by India’s Mahindra & Mahindra.

But by Ford’s own accounting, the restructuring is far from complete. It has booked $3.7 billion of the projected $11 billion in charges it previously said it would take, and expects to book another $900 million to $1.4 billion this year.

For the fourth quarter of 2019, Ford reported a net loss of $1.7 billion, or 42 cents a share, compared with a loss of $100 million, or 3 cents a share, a year earlier.

The quarter included a loss of $2.2 billion due to higher contributions to its employee pension plans, something it disclosed last month.

Revenue in the quarter fell 5% to $39.7 billion, above the $36.5 billion Wall Street had expected.

Ford’s adjusted free cash flow fell 67% in the fourth quarter to $500 million, including the $600 million cost of bonuses related to a new labor deal with the United Auto Workers union. The UAW deal also played a role in driving North American automotive profit margins down to 2.8% in the fourth quarter.

Ford said its operating losses in China last year totaled $771 million, including a loss of $207 million in the fourth quarter. It lost $1.5 billion in 2018. Ford’s market share in China in the fourth quarter fell to 2% from 2.3% last year.

In December, Ford said it would halve its operating loss in 2019 and nearly halve it again in 2020, followed by further improvement in 2021.

However, that forecast was before the appearance of the fast-spreading coronavirus and its crippling effects on China’s economy.

Ford’s China sales fell about 15% in the fourth quarter and 26% for the year as it continued to lose ground in its second-biggest market. Ford has been struggling to revive sales in China since its business began slumping in late 2017.

Detroit rivals General Motors Co and Fiat Chrysler Automobiles are scheduled to report their results on Wednesday and Thursday, respectively.

(Reporting by Ben Klayman and Paul Lienert; Editing by Tom Brown)