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A brewery Tour of Iceland, 30 Years After the End of the Beer Ban

From horseback riding to cave diving, puffin watching to hot spring soaking, Iceland has turned itself into a popular vacation destination. Until fairly recently however, beer tourists didn’t have much to entice them to this island nation in the North Atlantic. In fact, 2019 marks only 30 years since Iceland legalized the sale and consumption of beer with over 2.25% alcohol, ending nearly eight decades of a curious and narrowly defined type of prohibition. Things have changed considerably however, particularly in the last few years. 

The first Icelandic craft brewery, Bruggsmiðjan, which produces the popular Kaldi, didn’t open until 2006, and as recently as 2015 there were only seven small breweries nationwide. Today, nearly 30 beer companies dot the countryside, with the highest concentration in greater Reykjavík. There’s trendy KEX Brewing in the capital city, which just opened its second location in Portland, Oregon; Ölverk Pizza and Brewery in the South, where the brewhouse is powered by geothermal energy; Brugghús Steðja, which gained publicity by making beers with unusual ingredients including smoked whale testicles; and Lady Brewery, one of the newer brands in Iceland, started by two young women in a home kitchen.

Ölverk Pizza and Brewery in Hveragerði.

“The culture has changed so fast,” says Valgeir Valgeirsson, head brewer at RVK Brewing Company in central Reykjavík. “[Craft beer] is quite a new concept. We’re just trying to build it up.” 

Ten taps greet visitors to RVK, along with a British beer engine, traditionally used to serve cask ales. Here, in an unassuming taproom overlooking the brewery’s stainless steel fermentation tanks, those with adventurous palates can try everything from a juicy, easy-drinking pale ale with notes of tropical fruit, to a boldly flavored, high-alcohol stout made with coffee and coconut. Creativity is king in this new era of brewing, with the sky as the limit. Valgeir and a number of other brewers around the country have even made sour beers by incorporating skyr, an Icelandic cultured dairy product, into their recipes.  

Meanwhile, more than 230 miles (370 km) away in the small but scenic fishing village of Siglufjörður, Marteinn Haraldsson is the proud owner of the country’s northernmost brewery, Segull 67. Marteinn, a computer scientist who grew up in town but lives in Akureyri, learned the basics one homebrew recipe at a time, but now produces much larger batches in a former fish-freezing factory a short distance from the popular Herring Era Museum. An amber lager simply called Original and Sigló, an India pale ale, sell best, but Marteinn also makes a Belgian-style wheat beer with coriander and lime peel and a pineapple summer ale—not exactly options you would have had in Iceland as recently as a few years ago.

Segull 67’s Sólstingur, brewed with pineapple.

For all of the tourists that arrive in Siglufjörður via cruise ship during the summer months, Marteinn talks about the obstacles to being  a little business in a remote town of 1,200. “Most of our challenges are getting people to know about us,” he says. “We just try to take it one day at a time.”

East of Reykjavík, in the town of Hveragerði, Ölverk Pizza and Brewery has successfully gained attention since opening its doors in 2017, by combining complementary passions: wood-fired pizza, and craft brewing. General manager Laufey Sif Lárusdóttir and her partner head brewer Elvar Þrastarson don’t currently can or bottle any of the beers they make, preferring to serve them on premise by the glass, pitcher, or tasting flight. Working on a small system enables Elvar to keep the draft list varied and interesting, tempting taste buds with a mild, malty, and food-friendly Altbier alongside a hazy, hoppy, party-in-a-glass imperial IPA like Disco Juice. The couple also typically devotes two of their eight taps to other small Icelandic breweries they admire, like Ölvisholt in Selfoss or The Brothers Brewery on Heimaey in the Vestmannaeyjar archipelago.

Cheese-stuffed breadsticks at Ölverk.

“It’s really small and friendly,” says Laufey  of the young Icelandic beer scene. “For other industries it’s really weird. But if someone else opened up a brewery here I would say ‘Okay,  I will be better.’” Ólafur Ágústsson, one of the partners behind KEX Brewing, echoes this sense of camaraderie, and explains how a desire to build and promote interest in craft brewing motivated the company to begin hosting an annual Icelandic Beer Festival at KEX’s four-story space in downtown Reykjavík eight years ago. Last year more than a dozen Icelandic brewers poured their ales and lagers alongside examples from the US and elsewhere in Europe. 

“We’re not brewers at all,” he says. “I’m a chef. We’re just people who like good beer. We wanted to make the scene better. That’s what’s important right now—helping everybody and trying to grow the market.”

Something’s Brewing, All Around Iceland

1. KEX Brewing Hosts of the popular annual Icelandic Beer Festival.

2. RVK Brewing Company Fruity sours share space with easy- drinking lagers and hazy, hoppy IPAs.

3. Brugghús Steðja Sleep on the farm in an insulated cabin at this rural brewery. 

4. Dokkan Brugghús The first brewery in the Westfjords, and possibly the most remote in Iceland. 

5. Segull 67 Brewery Fresh beer, fishing history, and views of Siglufjörður.

6. Bruggsmiðjan Kaldi Brewery Soak in a beer spa at the country’s oldest craft brewery. 

7. Húsavík Öl Expect creative saisons made with birch, rhubarb, juniper, or mint. 

8. Beljandi Brugghús Approachable beers and a rustic vibe inside a former slaughterhouse. 

9. Smiðjan Brugghús Try the baby back ribs cooked in Icelandic stout. 

10. The Brothers Brewery Watch for puffins on the ferry ride to this island brewery. 

11. Ölvisholt Brewery Don’t miss the chance to try Lava, a smoked imperial stout. 

12. Ölverk Pizza and Brewery Pair a tasty ale with the surprisingly delicious banana pizza.

There are many more breweries in Iceland, particularly in the greater Reykjavík area. For a complete map, check out the Independent Craft Brewers of Iceland’s Facebook page.

Ölvisholt is on an old dairy farm near Selfoss.

AirAsia Announces New Services to Okinawa

  • 4x weekly service from Kuala Lumpur to the “Oasis of Japan” via Taipei

SEPANG, 30 October 2019 – AirAsia today announced a new route from Kuala Lumpur to Okinawa Naha, strengthening its position as the Malaysian carrier with the most connections and capacity in Japan.

The four times weekly service via Taipei commences 22 January 2020 (subject to regulatory approvals), and will be AirAsia’s sixth international destination in Japan, after Tokyo (Haneda and Narita), Osaka, Sapporo, Fukuoka and Nagoya (via Bangkok).

AirAsia X Malaysia CEO Benyamin Ismail says, “Our rapid expansion into Japan continues following the launch of services to Fukuoka and Tokyo Narita earlier this year. Okinawa is an island paradise that offers a different Japanese experience for leisure travellers, including white sandy beaches with clear blue waters, some of the world’s most famous diving spots and unique Ryukyuan cuisine.

“Like Fukuoka, we are building the foundation for more AirAsia flights to serve Okinawa in the near future, strengthening our regional network and allowing more travellers to discover the unique cultural heritage of this amazing destination.”

Members-only fares from Kuala Lumpur to Okinawa Naha start from RM239* one-way on standard seats and RM899* one-way on the award-winning Premium Flatbeds, available on airasia.com from tomorrow 31 October 2019 at 12:00 pm (GMT+8) until 2 November 2019 for travel between 22 January 2020 and 27 March 2020.

Guests from Kuala Lumpur to Okinawa Naha are not required to obtain a visa during their one hour fifteen minutes stopover in Taipei and may return to their seats after clearing a quick security check of their carry-on bags and inflight belongings.

Okinawa is one of Japan’s 47 prefectures comprising 160 islands in the East China Sea. With its unique cultural heritage and local cuisine, Okinawa has long been a holiday destination for the Japanese, while its subtropical climate, coral-fringed waters and relaxed way of life attract throngs of international tourists looking for an alternative to the hustle-bustle of major cities in mainland Japan.

For the latest AirAsia news, activities and promotions, follow AirAsia on Twitter (twitter.com/AirAsia),  Facebook (facebook.com/AirAsia) and Instagram (instagram.com/AirAsia).

* Promotional all-in-fares are for AirAsia BIG member only. All-in non-member fares start from RM244 for one-way travel inclusive of taxes. Terms and conditions apply.

Southwest Airlines Brings Shark Week To The Sky

Southwest Airlines Co. (NYSE: LUV), in partnership with Discovery Channel, launched a campaign bringing the fun of Shark Week to flying fans this summer. The carrier is celebrating Shark Week throughout July, ahead of Shark Week on Discovery beginning Sunday, July 28.

“Our Shark Week partnership brings fun through unique offerings for our Customers and Employees,” said Brandy King, Director of External Communication who oversees the airline’s Brand Partnerships and Entertainment Public Relations initiatives. “Whether on the ground with augmented reality experiences and gate games hosted by our Employees, to inflight exclusive content on our Shark Week On-Demand Channel, or through our social channels with engaging content and a special sweepstakes, we’ll be celebrating Sharks all month.”

Southwest brings Shark Week to fans through all phases of travel and, this year, extends the immersion straight into their homes. Through an augmented reality experience, Shark Week fans engaging with Southwest through the carrier’s social channels and in airports across the country will be encouraged to “swim with sharks” by using the augmented reality experience, accessible via swa.is/sharkweek. Fans can download a filter on their cell phones to select from the five most-popular sharks featured in Shark Week programming (Great White Shark, Hammerhead Shark, Mako Shark, Tiger Shark, and Bull Shark) to swim across their screens, and share a photo or video of the experience to their social channels using #SharksTakeFlight.

Customers traveling this summer will be able to experience the fun of Shark Week in a variety of ways. While inflight, Customers can enjoy jawsome content via the Onboard Entertainment Portal’s custom Shark Week TV Series Channel. The Shark Week TV Series Channel houses a library of Shark Week episodes that Customers can sink their teeth into, plus a never-before-seen episode, Extinct or Alive: The Lost Shark, which Customers can watch nearly 30 days ahead of its premiere during Shark Week. The feeding frenzy continues as Southwest Customers tune in to Shark Week on Discovery Channel beginning Sunday, July 28, and continuing through Sunday, August 4, via Live TV onboard Southwest WiFi-equipped flights.

Southwest Employees also are getting in on Shark Week fun! Beginning July 8, Employees in 40 Southwest airports will display Shark Week materials in gate areas with which Customers can interact. Delivering on Southwest’s legendary Customer Service and Hospitality, Southwest Employees will host gate games to entertain fliers and celebrate the 31st anniversary of Shark Week, one of the most popular and longest-running televised summer events in history.

For fans who want to experience a diving excursion, Southwest is hosting a Dare to Dive sweepstakes from July 1-31 giving a chance to land a trip to Nassau, Bahamas, to enjoy a diving experience*. Anyone may visit Southwest.com/sharkweek for a chance to win roundtrip air travel (does not include taxes and fees of at least $5.60 per one-way flight) for winner and three guests, a $3,000 gift card to The Island House, a boutique hotel, and a $375 gift card to Stuart Cove’s for a diving excursion.

One of the most popular and longest-running televised summer events, Shark Week has celebrated cartilaginous creatures for more than 30 years. This year, viewers can enjoy hours of new content that will answer some of your most pressing shark-related questions. This year’s programming will immerse fans in the lives of sharks all around the world, from the Caribbean Sea to the island of Guadalupe, and many places in between.

*NO PURCHASE NECESSARY TO ENTER OR WIN. A PURCHASE WILL NOT INCREASE YOUR CHANCES OF WINNING. Void where prohibited. Open to legal residents of 50 United States and the District of Columbia, excluding Alaska, age 19 years or older at time of entry. Limit one entry per person per day. All fields must be completed. Approximate retail value of prize: $4,975.00. For complete details and Official Rules, visit http://www.southwest.com/sharkweek. By submitting an entry, you agree to the Official Rules. By entering, information collected will be used in accordance with Sponsor’s Privacy Policy at Southwest.com. Sponsor: Southwest Airlines Co., 2702 Love Field Dr. Dallas, TX 75235. Enter by July 31, 2019 at 11:59 p.m. E.T. Air travel does not include taxes and fees of at least $5.60 per one-way flight.