SEATTLE, March 1, 2021 /PRNewswire/ — Starting today, California residents who enroll in the Alaska Airlines (NYSE: ALK) Mileage Plan™ now through March 3, 2021 can book that long-awaited trip to visit Napa Valley, the world-famous San Diego Zoo, or any other California destination with a flight on Alaska Airlines.*

The “California, on us” offer is open to the first 25,000 California residents who sign up for Alaska Airlines Mileage Plan™ between now and March 3, 2021. Eligible new members will receive a discount code valid for one flight to anywhere Alaska Airlines flies within California for just the taxes and fees from $15 each way.

“We’ve made our mark in California, and we love converting new fans into loyal ones,” said Natalie Bowman, Alaska Airlines’ managing director of marketing and advertising. “There’s so much West Coast territory for Californians to explore––especially within their own state––that we’re excited to offer a fun way to jumpstart earning Alaska miles doing just that.”

The first 25,000 eligible new Mileage Plan members who sign up between March 1 and March 3, 2021 will receive an email on March 5, 2021 with instructions on how to take advantage of this promotion which will need to be booked between March 5-7, 2021 for travel between March 29 and May 26, 2021. To register and find more information, visit alaskaair.com/california.

In addition, everyone is eligible for 30% off flights to or from California by booking today through March 3, 2021 for travel between March 22 and May 26, 2021. To purchase tickets and for more information, visit alaskaair.com/safetydance.

With a focus on helping guests travel safely when they feel comfortable, Alaska has implemented more than 100 safety measures as part of the airline’s commitment to Next-Level Care. The airline emphasizes a layered approach to safety, which starts with the requirement that all employees and guests wear a face mask or covering through the airport and on board, with no exceptions. To further demonstrate the airline’s safety protocols, the Alaska Safety Dance highlights many of the ways in which the airline is keeping guests and employees safe including enhanced cleaning between flights, HEPA air filtration, and touch-free technology. To travel, flyers must also enter into a health agreement at check-in to confirm that they are not experiencing COVID-19 symptoms and will adhere to the mask policy.