Santiago, Chile, January 12, 2024 – With the aim of celebrating the local pride of the leading airline group in Latin America, LATAM group unveiled its latest project, which involves adorning five aircraft with the respective national flag colors of the countries where the affiliates operate domestic flights.
The idea, extending throughout 2024, is to gradually introduce the five painted aircraft into the domestic flights of the affiliates. It will begin on January 11 with LATAM Airlines Brasil, debuting an Airbus A320neo in green and yellow colors, followed by planes representing the colors of the affiliates in Colombia, Chile, Peru, and finally, Ecuador.
The special paint scheme, applied by 30 workers from the Brazilian affiliate, maintains the characteristics of the LATAM logo already present on its aircraft, with only the colors being modified. The design of the LATAM Airlines Brasil A320neo started this Monday at the São Carlos facility in Sao Paulo, the largest maintenance center of the LATAM group.
Currently, the airline group has 332 aircraft, including 56 Boeing passenger planes (models 767, 777, and 787) and 256 Airbus planes (models A319, A320, A320neo, A321, and A321neo).
Australians and Kiwis have chosen Air New Zealand as their most trusted, respected and admired company – and the airline has a message of thanks as it faces a tough road ahead.
Quiet skies haven’t stopped Aussies sharing their love for the Kiwi airline, making it four consecutive years Air New Zealand has topped The RepTrak Company’s annual reputation ranking in Australia. Air New Zealand has also claimed the top position at home, pipping Toyota New Zealand, The Warehouse, and KiwiBank in RepTrak’s New Zealand ranking.
In ranking first in both Australia and New Zealand, Air New Zealand has continued to outperform on reputation pillars such as innovation, citizenship, products and performance.
Air New Zealand Chief Marketing and Customer Officer Mike Tod says the news is heartening as the airline faces the most disruptive period in its 80-year history.
“This award belongs to our hardworking people, who despite deep uncertainty about the future, continue to represent our nation and airline with pride, serving our customers with outstanding dedication.
“Our Aussie connection began 80 years ago, when we took our first flight to Sydney’s Rose Bay on 30 April 1940. Australia is Air New Zealand’s largest international market and before COVID-19, at peak times we operated around 375 flights a week across the Tasman.
“While we’re down to a handful of international services and a fraction of our domestic flying for essential travel and cargo, we’ve been overwhelmed by messages of support and care from customers. Thank you Australia, and New Zealand, for continuing to put your faith in us. Our Air New Zealand family can’t wait to welcome you on board again, when we can.”
Chief Executive Officer for The RepTrak Company Kylie Wright-Ford says the high esteem in which Australians and New Zealanders hold Air New Zealand will stand the airline in good stead as it continues to navigate the ongoing COVID-19 disruption.
“In times of crisis and uncertainty, having a consistently excellent reputation – as Air New Zealand does – is invaluable. Based on more than 20 years of providing data and actionable insights to companies globally we know people will continue to support companies that have stronger reputations.”
Further commentary on the RepTrak Australia and New Zealand rankings is available here.
