Brand remains category leader after 35 years as it enters new markets and achieves largest pipeline in brand history
MCLEAN, Va. – This month, Hampton by Hilton continues to lead the upper-midscale category worldwide as the brand celebrates its 2,500th open hotel with Hampton by Hilton Lima San Isidro in Peru. The milestone opening demonstrates Hampton’s successful global growth strategy over the past 35 years – high-quality and thoughtfully designed accommodations, award-winning customer service culture and value-added amenities – all backed by the industry-leading 100 percent Hampton Guarantee™. Hilton’s largest brand now offers nearly 260,000 rooms worldwide across 27 countries and territories.
And, with more than 700 properties and more than 93,000 rooms in its pipeline – the largest ever in brand history and within the Hilton enterprise – Hampton is helping propel Hilton’s growth during its dynamic 100th anniversary year.
“Hampton by Hilton’s enduring global success as a guest favorite is a testament to the brand’s pioneering nature, high guest service standards and robust expansion efforts,” said Shruti Gandhi Buckley, global head, Hampton by Hilton. “The opening of Hampton’s 2,500th property demonstrates the brand’s winning growth strategy, based on three core pillars: commitment to delivering unparalleled customer service, category leading product and amenity innovation and Hilton’s ongoing investment in the brand.”
A key to Hampton by Hilton’s global success is the brand’s regionalization of hotel prototypes and room designs to meet the diverse needs of its customers. Though each property is unique based on local market-based variations, each stay comes with consistent friendly and thoughtful service, complimentary hot breakfast, free WiFi and a passionate commitment to guest satisfaction backed by the 100 percent Hampton Guarantee, making the brand a favorite for travelers worldwide.
