- United to debut exciting Star Wars: The Rise of Skywalker- themed content, including new aircraft paint design, safety video and opportunities to experience the Star Wars saga
CHICAGO, Oct. 25, 2019 /PRNewswire/ — United Airlines today announced that the carrier has teamed up with Star Wars: The Rise of Skywalker – the epic conclusion of the Skywalker saga, to offer customers and employees alike exciting opportunities in the coming weeks to experience the Star Wars saga first-hand on the ground, in the air and throughout the airline’s galaxy.
Customers will begin flying the friendly galaxy in November when United officially unveils an all-new Star Wars-themed paint design on one of its Boeing 737-800 aircraft with a re-designed onboard experience to celebrate the movie. The airline will also offer Star Wars: The Rise of Skywalker-themed amenity kits and launch its latest inflight safety demonstration video featuring characters from the new film. In addition, the airline will provide once-in-a-lifetime opportunities for MileagePlus members – including access to attend the US premiere of Star Wars: The Rise of Skywalker – through MileagePlus Exclusives, the airline’s platform that lets MileagePlus members use miles to bid and buy exclusive items and experiences.
“United Airlines and the Star Wars franchise share a common goal: connect people and unite the world,” said Mark Krolick, United’s vice president of marketing. “We are thrilled to join forces and help promote the concluding chapter of the Skywalker story, while at the same time enlisting help from our new friends from the Star Wars universe to demonstrate the importance of safety for our customers and colleagues.”
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